Responsibilities
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and
display advertising campaigns like UAC Campaign, Search Ads & Video Ads on You tube.
Must have experience in Facebook Ads, Run Add install campaign & Run remarketing ads using pixel
and custom audience.
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and
KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and
customer touch points
Instrument conversion points and optimize user funnels
Collaborate with…